The gospel artist will continue to suffer from insecurity unless they are more deliberate to be distinguished
This exclusive opinion stating that “The gospel artist will continue to suffer from insecurity unless they are more deliberate to be distinguished” was written by music brandon and artist manager Moral Allen. Read the opinion as posted by Debrandon.
I listened to Dear God by DAX some weeks ago and got some questions to ask him, I sent him messages and last night he replied me and we had a great chat.
Few weeks ago after listening to Dear God by DAX, I wanted to post my thoughts about this song on this platform, after typing my thoughts, reading it again it was so bashing to the artists, I criticized the song majorly because of some of lyrics, at another thought I deleted the post.
I then got to his Twitter platform, learned he was vividly a secular American rapper, and then my thoughts ran fast as it could, a secular artist did this?
Soon they will be no need to separate the secular from gospel music genre anymore.
You see this guys? They come up to the gospel industry, unleash their ability, the Gospel market will make their brands boom and they move on with smiling teeth.
Did you know I watched the Dear God music video in a Christian TV channel?
And I was bashing the artist because I thought he was a gospel rapper.
After a little chat with DAX last night I learned a lot too I will share soon, but in this post I’m concerned about this;
Recently, 45% of the big secular artists today you know about had made their fame firstly from the gospel scene, they check in to the gospel market, make their bag and move on like nothing happened.
The detriment of this is that
- A Gospel artist is limited, even with his creativity he can’t go out of his lane or he would be backlash by the gospel community. But a secular artist is now flexible to explore, instead of backlash, he gets his fans, money and move on.
- The gospel artist will continue to suffer from insecurity, most of their creatives who are young might switch based on their greedy motives.
Personally, my advise to Gospel creatives is not to look for an alternative to also replicate what is secular musicians are doing, maybe by doing a secular song in a gospel way which most of them are up to now, but to be more deliberate to be distinguish. But be deliberate to distinguish not just their song in a gospel way, but make it rigid for penetration, and I mean business penetration, cause no secular will do a gospel song and promote if not to make profits. And also distinguish in branding, PR, and marketing…
I listen to radio and every day I am depressed of the idealogy that all GOSPEL songs must be played on Sunday. Damn!!! What are our gospel arts doing about this? Nothing! They forget radio is a market…
I watched that video in a Christian TV channel, you see his PR??
I wish I had the time to digress more, but I will stop here for you have your thoughts…